International Journal of Agriculture Extension and Social Development

author(s)
Thokchom Miranda Devi and Dipak Kumar Bose

abstract
A study was conducted in Imphal East District of Manipur during the 2023-2024 period to assess the level of adoption among farmers regarding improved black rice production practices. A total of one twenty respondents were selected for the purpose of the study. The primary data was collected using pre-structured interview schedule and appropriate statistical analysis to obtain the results. It was revealed that majority (50.83%) of the respondents are of middle age group, 26.67 per cent of the respondents were educated up to high school,(53.33%) of the respondents are from joint family, majority (70.83%) of the respondents have hut as their housing pattern, (54.17%) of the respondents are engaged in agriculture 47.50 per cent of the respondents have Rs 50,001 to 1 lakh as their annual income, (55.83%) of the respondents have 1-2 acres of land, 41.67 per cent of the respondents have 10-20 years of farming experience. It was observed that 40.00 per cent of the respondents had low level of mass media exposure, 50.00 per cent of the respondents have medium level extensionist participation/contact, majority (60.00%) of the respondent’s category have medium level to social contact. The study shows that 40.00 per cent of the respondents have medium adoption level towards the improved Black Rice production practices. Age, education, occupation, housing pattern, annual income, land holding, farming experience, mass-media exposure, extension contact and social contact were found positively and significantly correlated with the adoption category of the respondents.